RAITAS CONSULTING
Raitas Consulting was established in 1998 as a market research consultancy outfit. With well over 24 years of experience, this strategic business unit of Raitas has the requisite expertise to deliver exceptional services in line with global best practices.
Our experience is our expertise. We are research-driven, providing core services to clients in a way that promotes partnership and trust. We believe and are driven by the fact that client loyalty is won through our ability to consistently provide research information that guides business decisions and delivers outstanding solutions.
Our Corporate Philosophy
We are…
- Dedicated to our clients’
- Committed to the values of excellence and integrity.
- Consistent in building the character and strength of our people.
Keys to our success
- Insightful Marketing Knowledgespanning over 24 years of active research practice across several markets in Nigeria;
- Good pool of experienced multi-skilled researchersthat can work across different cultures, languages, and terrains in Nigeria;
- Rich in-house databaseof Nigerian research cases to draw upon;
- Ability to deliver solutionsto clients in a way that promotes partnership and trust- We share and build knowledge;
- Winning client loyalty through the ability to provide outstanding solutionsconsistently.
Market Research
Access to reliable information is critical to the growth of any business. Our team of dedicated researchers is well equipped to provide current and well-researched data for business decisions in every sector of the economy particularly the key sectors.
Raitas Consulting is an established player in the Nigerian research industry, and works regularly for both local and international clients in the following areas:
- Baseline surveys
- Project Evaluation & Impact Assessments/M+E
- Business-to-Business research
- Market measurement
- Product development
- Image research/ Advertising Research
- Market Intelligence Tracking
- Investment Climate Studies
- etc
Management Consultancy
We leverage our tested research methodology to design market-driven solutions for our clients to ensure success. Our methodology provides critical business information that empowers our clients to make appropriate business decisions to stay ahead of the competition.
